there was a lot of activity pre-MOM.
post MoM too for a bit until folks realized some of the popular ui skins were not gonna be updated for MoM.
and even less have been updated for SoM.
at one time i was using a different ui skin for each active toon(~12-14 depending on my mood) leaving the default one for mules...
now its down to 3 becuase most all my favs have not been updated for current ui.
so i would say that is also a reason for lack of traffic.
look at the top fav list....5 of them have not been updated in 2 or 3 years!!!!
